What is the metaverse and what does it mean for business?

Seven months ago, Facebook rebranded to Meta, to focus on the future of the “metaverse.” Yet, there is no agreed-upon definition of exactly what the metaverse is. Most experts think about it as the convergence of our physical and digital lives. This interview with Cathy Hackl, tech futurist and metaverse expert, sheds light on how the metaverse is already impacting business and what companies can do to prepare for the digital future.